Competitive Intelligence Analytics
In order to be successful, a business must strive to find ways to differentiate themselves from their competitors to help maintain a competitive edge. Competitive Intelligence (CI) does just that by providing your business with detailed analysis of market trends and by keeping a close eye on your competitors.
Innolance provides analysis and research services to provide companies with a better understanding of their business as well as their competitors. Data is gathered through extensive research and market studies and is then sorted, validated, analyzed and further researched upon. These results are then used to formulate recommendations that can be used by company executives for making strategic business decisions and improvements.
Competitive Intelligence Advantages
Whether your business is big or small, there are many advantages that result from Competitive Intelligence services. These advantages include:
- Identifying and undermining threats posed by competitors
- Understanding current and future market opportunities
- Improving market share
- Increasing ROI
- Conquering new markets
Competitive Intelligence Analysts
Innolance’s Competitive Intelligence analyst experts can provide your business with insights as well as actionable recommendations in order to improve your company’s online business (social media accounts, webinars, surveys, customer service interactions, etc.). Our detailed analytic reports can benefit products, marketing, customer success, and even business development teams in implementing the best decisions.
Our Competitive Intelligence Services Include:
- Product Comparison
- Feasibility and Gap Analysis
- Marketing, Pricing Comparisons, and Promotions Reports
- Customer Support Strategies
- Selling Point Analysis
- Industry Trends
- Predictive Analysis